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See the steps  follows
to successfully create your original communications
project. |
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Concept |
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In this
initial stage, we begin to understand your business
needs.
What we accomplish sets the tone for the entire project.
The content, design and marketing must work together
to reflect your key objectives. |
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Design |
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In the
Design phase, we create the information architecture,
technical infrastructure
and preliminary designs. Typical deliverables include
content, technical specifications, layouts and colour
theory decisions. |
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Develop |
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In the
Development phase, we put the entire project together
based on all the approved
content and design.
As with any phase, we are in close contact in order
to keep you informed and ensure
that the project production stays on track. |
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Deploy |
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The Deploy
stage assures the careful integration of all design
and technical elements
to achieve a successful project launch. This includes
beta testing (validating technical integrity) and live
launch on the project. |
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Execute |
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This stage begins with testing and
concludes with a planned marketing campaign.
Depending on the nature of the project, deliverables
may include:
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revisions
(based on additional approvals) |
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search
engine registration |
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action
plan for the promotion |
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